Award-winning GCC consumer communications firm TOH joins the PRCO Group

PRCO is one of the world’s leading privately-owned communications companies with eight international offices Dubai, Tuesday 10th December 2019; PRCO, one of the world’s largest privately-owned communications firm, today announces that…

INSTINCTIF PARTNERS MENA MAKES THREE APPOINTMENTS TO CONTENT & CREATIVE PRACTICE

Dubai, United Arab Emirates (UAE), 05 November 2019: International business communications consultancy, Instinctif Partners, has responded to unprecedented demand for services in MENA by significantly expanding its regional Content & Creative…

DMCC AWARDED ‘GLOBAL FREE ZONE OF THE YEAR’ FOR A RECORD FIFTH CONSECUTIVE YEAR

  The Financial Times’ fDi Magazine awarded DMCC with the prestigious accolade of ‘Global Free Zone of the Year’ for an unprecedented fifth year running DMCC claimed seven awards in total, and was recognised for its support…

PRCA MENA welcomes Atteline as its newest members

The Middle East and North Africa branch of the Public Relations and Communications Association (PRCA MENA), has announced PR firm Atteline as its newest member. Atteline is a fashion, beauty, and design PR agency headquartered in Dubai,…

Grayling Dubai becomes an independent agency upon completion of sale from Huntsworth

The acquisition of Grayling Dubai from its parent company Huntsworth plc by its CEO, Loretta Ahmed, has been completed, creating a new independent agency for the region. The business will retain close ties to the Grayling network as it remains…

Inayat, the youngest member to join PRCA MENA Regional Board

Public Relations and Communications Association (PRCA) has announced the line-up of its inaugural regional board. Abdulrahman Inayat, co-founder of W7Worldwide, Marketing Communications Consultancy Agency, has been elected to be a member of…

4 ways to win at influencer marketing

By: Lama Abdelbarr   According to Talkwalker’s influencer marketing survey, 69% of respondents ranked influencer marketing as a strategic priority for 2019. That’s no surprise, given that influencer marketing has been proven…

UAE’S FIRST PODCAST REPORT REVEALS PODCASTING IS MOST TRUSTED FORM OF MEDIA AMONGST REGULAR LISTENERS

76% of the population are familiar with the term podcasting Regular podcast listeners spend 26% more than non-podcast listeners 93% of people who listen to a podcast, finish it A third of podcast shows are in Arabic   DUBAI,…

PRCA MENA Announces Regional Board

PRCA MENA today announced the composition of its inaugural Regional Board. With senior agency and in-house leaders from across the MENA region, the Regional Board will set the strategic direction of PRCA MENA as the organisation continues…

PRCA MENA welcomes Middlesex University Dubai as first Middle East University Partner

The Middle East and North Africa branch of the Public Relations and Communications Association (PRCA MENA), a trade association headquartered in London, the United Kingdom, has announced its newest partnership with Middlesex University Dubai…