This month, Amazon.sa is the brand which has achieved the largest rise in its Ad Awareness in Saudi Arabia. The uplift coincides with Amazon and Souq announcing the launch of Amazon.sa mid-month. Following the rebrand of Souq in the UAE to Amazon.ae last year, the e-Commerce giant continues to grow the Amazon name in the […]

Although most UAE employees feel their employers have treated them well during this difficult time, some sectors show far higher satisfaction levels than others YouGov’s latest research reveals that a large proportion of UAE employees are very positive about how their employer has treated them during the COVID-19 pandemic, with 56% rating their company’s treatment […]

The unpredictability of COVID-19, has pushed W7Worldwide to work towards developing a guide covering how CEOs can safely lead their organization through Phase 2 of the crisis.  This is the management phase between the containment of the crisis and things beginning to ease and recover.  An uncertain wait and see phase with its own unique […]