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And so it begins. Apple opens the gateway to mixed reality. The Vision Pro could revolutionise how humanity enters virtual worlds. The Times chose to hide the story inside in favour of a page one splash about AI ‘killing humans’. Plus ca change. Technology is always dystopia or utopia in a few pages. Iron Man […]
Dubai, United Arab Emirates, 6th July 2023: Global media intelligence company CARMA has launched in Indonesia as part of its on-going expansion in Asia. CARMA Asia Managing Director, Andrew Nicholls, describes Indonesia as both an important market for existing CARMA clients, and a key growth opportunity with “a vibrant media and PR industry”. The company […]
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Dubai – 4 July, 2023: Judy Bakieh and Sarah Alsalem, account managers at Gambit Communications in Dubai, are the winners of this year’s prestigious Cannes Young PR Lions competition, making them the first individuals from their region to achieve this remarkable prize. This year’s Young Lions PR competition brief was supplied by EcoTree, an NGO […]
Dubai, United Arab Emirates, 26 June 2023: MENA’s Judy Bakieh and Sarah Alsalem, account managers at Gambit Communications in Dubai, are the winners of this year’s Cannes Young PR Lions competition making them the first in their region to win this category. The team from Australia, Millie Clout and Bella Hayes won Silver, and from […]
Dubai, United Arab Emirates, 22 June 2023: Brazen MENA, the multi-award-winning PR agency, has announced the launch of its new branding, positioning, as well as Club Brazen – an exciting value-add proposition to take the company into its next phase of ambitious growth. Since its launch in 2015, Brazen MENA has delivered exceptional results for […]
Thought leadership has gained significant prominence in recent years, particularly in the realm of business marketing and public relations. By creating content that provides valuable insights and perspectives on industry trends, policy changes, and emerging technologies, the goal of thought leadership is to establish credibility, build trust, and position oneself or one’s organisation as a […]
Dubai, United Arab Emirates – 19 June, 2023: With an aim to explore further opportunities and discuss the development of the PR industry, Monika Fourneaux, Head of EMEA at PRCA, visited PRCA MENA partner One Group in Riyadh, Saudi Arabia last week. The two-day visit also served as an occasion to meet local prospects and […]
The power and importance of influencer marketing is undoubtedly (still) on the rise, thanks to the central role that social media and the creator economy now play in our daily lives. The size of the market is difficult to quantify because it’s so interwoven into all of the content that we consume. But a recent […]
