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The Company Houbara Communications is the newest independent agency in town, having recently embarked on an incredible journey with a team that’s as close-knit as it is ambitious and creative. We’re a content marketing agency with a focus on PR. We create the story, tell the story and bring it to life across every channel […]
Leanne Foy MPRCA, General Manager, PRCA MENA, is leaving the association on 16th August, 2018, after taking PRCA MENA from launch to great success over the last two years. Foy will be replaced as General Manager by Melissa Cannon MPRCA, who has supported Foy in her role since 1st May, 2018. Foy is leaving the […]
PRCA MENA is pleased to announce that the 2019 PRCA MENA Awards are officially open for entries. The awards are a fantastic opportunity to gain well deserved recognition for the best campaigns, teams, and individual communicators over the past year. They are open to all parties involved in the use of PR and communications, including: […]
Something I hear on a regular basis is “A lot has changed in the world of SEO” and it is very true. Winning techniques and steps to increase website visitors is ever evolving on a regular basis, so it is vital to keep up to date to stay ahead of the game. Here are some […]
The 8th May 2018 marked the 10th Annual Arab Youth Survey, presenting the evidence, insights and opinions of the Arab youth in the MENA region. With youth unemployment in the region now above 25%, the need for this research is central to find out the issues being faced. A comprehensive interview process, conducting 3,500 face […]
PRCA MENA is pleased to announce that the Hill+Knowlton Strategies team of Mohamad Saber and Peter Hermina have won the MENA Young Lions PR Competition with their campaign ‘Half a Million Dollars.’ They will go on to represent the region in the PR Young Lions Competition at the Cannes Lions International Festival of Creativity, sponsored by the International Communications […]
PRCA MENA has announced the shortlist for the Young PR Lions MENA competition to find the best young PR professionals in the country. Eight teams have been shortlisted to win the accolade this year and one of them will be heading to the Cannes Lions International Festival of Creativity to take part in the international […]
“Coming together is a beginning; keeping together is progress; working together is success.” Henry Ford Whether you call it a collaborative model, or call it a collective, one thing is certain and that’s that the rise of highly specialised freelancers and boutique agencies, working together on a common project, is becoming increasingly common. In years […]
The PRCA MENA Awards 2018 celebrated the very best individuals, teams, and campaigns from the PR and communications industry from across the Middle East and North Africa. Leading practitioners attended the awards at the Renaissance Downtown in Dubai on the evening of Wednesday, 21st February. The event, hosted by broadcaster and journalist Katie Fielder, saw […]
The PRCA has signed a Memorandum of Understanding for mutual cooperation with the International Association of Business Communicators (IABC) across the EMENA region. The International Association of Business Communicators (IABC) is a global network of communication professionals committed to improving organisational effectiveness through strategic communications. Established in 1970, IABC serves members in more than 70 countries […]
