Entries by prcaadmin

Bridging the Generational Gap: Millennials and Gen Z Reshaping Work Culture

While millennials continue to rise through the ranks, a new generation, Gen Z, has entered the workforce. With both generations possessing different characteristics and expectations, there is a constant comparison between the two. As one of those kids born between the era of scrunchies and Tamagotchis, otherwise referred to as “a Millennial”, we are now […]

PRCA MENA and The Work Crowd Join Forces in New Partnership

Dubai, 5th September 2023 – PRCA MENA, the leading professional association for public relations and communications in the Middle East and North Africa, is excited to announce a strategic partnership with The Work Crowd, an innovative tech platform designed to connect organisations and specialist independents. This collaboration opens doors for businesses to tap into a […]

Elizabeth Sen appointed as Flint Culture’s Regional Managing Director for MENA

Flint Culture, an award-winning communications consultancy that combines specialist expertise in culture and creative industries, has announced the appointment of Elizabeth Sen as its new MENA Managing Director. Sen will lead Flint Culture’s strategic initiatives in the region, focusing on establishing the network and driving client-centric innovation. Known for her people-first approach, Sen spent over […]

Weber Shandwick promotes Ghaleb Zeidan to Regional MD

DUBAI, UAE – 30 AUGUST 2023: Weber Shandwick MENAT has announced the promotion of Ghaleb Zeidan to Regional Managing Director for UAE, Culture, Learning & Development, and Partnership. For the past five years Zeidan has ably helmed the agency’s UAE operations, overseeing both offices in Dubai and Abu Dhabi, and recording outstanding growth on multiple […]

W7Worldwide holds the status of being a key ally for the Social Responsibility Association

Riyadh: W7Worldwide and the Social Responsibility Association has recently signed a strategic partnership agreement to deliver sustainability solutions and media services, and the agreement was signed at the Association’s headquarters in Riyadh. The agreement was signed by Abdullah Sulaiman Al-Muhanna, CEO of the Social Responsibility Association, and Abdulrahman Inayat, Strategic Planning Director of W7Worldwide, in […]

Audi Abu Dhabi’s Digital Campaign for Emirati Women’s Day Celebrates ‘Stories of Progress’ across Generations

Abu Dhabi, 25 August 2023 – To mark the upcoming Emirati Women’s Day, Audi Abu Dhabi unveils a historic digital campaign that honours the incredible accomplishments of Emirati Women while championing inclusion and honouring legacy. Through compelling stories, the campaign shines a light on three exceptional Emirati women from different generations showcasing, their stories of progress, […]

BRAZEN MENA BOLSTERS TEAM WITH A HAT-TRICK OF HIRES AS IT ENTERS NEXT PHASE OF GROWTH

Dubai, United Arab Emirates, 23 August 2023: Brazen MENA has added three exceptional hires to its team as it enters its next phase of growth as a mid-sized PR agency. Account Manager, Amina Ehsan; Senior Account Executive, Kristina Fernandes and PR-Coordinator, Marry Joy Lastra have all joined Brazen MENA after a summer of exceptional growth. Ex-ITP, with […]

Interview Feature – Faris Aljameel One Group Vice Chairman

One Group: Saudi PR – Where Excellence Meets Innovation Faris Aljameel, Vice Chairman of One Group, a prominent PRCA MENA partner and Headline sponsor of the upcoming PRCA MENA Conference and Digital Awards, sheds light on the company’s commitment to driving impactful PR and its pivotal role as the headline sponsor. Q1: Introduction to One […]