Entries by prcaadmin

Metaverse unlocks playground of discovery and reputational risk – PRCA Global Ethics Council Annual Perspective

The PRCA Global Ethics Council has published its 2022 Annual Perspective, featuring insight from 30 global leaders, exploring the ethical challenges when engaging in the Metaverse, NFTs, Artificial Intelligence (AI), and other new technology. The Annual Perspective aims to spark a global conversation on PR’s role in helping clients and organisations navigate the ethical risks […]

PRCA MENA, Europe and Africa appoint Monika Fourneaux-Ceskova as Head of EMEA

Monika Fourneaux-Ceskova MPRCA has been appointed as the new Head of EMEA. She succeeds PRCA MENA General Manager Hayley Clements MPRCA who leaves the association after a successful two-year period, during which the PRCA expanded significantly across the Middle East. Monika’s new role incorporates management of MENA, as well as Europe and Africa, reflecting PRCA’s […]

Can PR strengthen conversations around Mental Health?

For most of the working force, a major part of their lives is spent at workplaces. This means that having a fulfilling job is essential for everyone’s general and mental well-being. A state of well-being where an individual recognizes his abilities, can cope with normal stress, and work productively to contribute to the organization and […]

Coffee Communications – pr manager

COMPANY PROFILE Coffee Communications, is a Dubai based strategic brand consultancy and communications agency offering 360 degrees bespoke, innovative and integrated solutions for brands across fashion, beauty, hospitality and lifestyle. Their broad range of services include strategic consultancy, communications strategy, social media and digital strategy, events, guest list management, production and content creation. Brewing big […]

Gear up for the most powerful Golf R yet to arrive in the Middle East

– The all-new Golf R has 235 kW / 320 HP making it capable of accelerating to 100km/h in a mere 4.8 seconds – Outstanding agility: 4MOTION all-wheel drive with R Performance Torque Vectoring, high-performance brake system – An optional Performance Package is available equipped with 19-inch Estoril style alloy wheels, progressive variable-ratio steering, and […]

Action Global Communications duo win MENA Young Lions Competition 

The Public Relations and Communications Association (PRCA) is pleased to announce that Action Global Communications’ Sabrina Khisaf and Clive Fernandes have won the MENA Young Lions Competition 2022 for their ‘Now it’s your turn’ campaign. The star duo will go on to represent the MENA at the Cannes Lions International Festival of Creativity. Responding to […]

SOCIALEYEZ Onboards a new associate Director

Marwan Diaa Associate Director at SOCIALEYEZ SOCIALEYEZ’s Associate Director, Marwan Diaa’s vast experience in the field of communications, marketing, advertising, and social media, combined with his passion for dynamic markets and projects is helping to propel SOCIALEYEZ to new heights, ensuring growth across the board. With him over eight years of experience, Marwan joined SOCIALEYEZ […]

It is time businesses moved beyond the small talk on sustainable development

Many companies have mastered playing the SDG bingo — where you hang your hat on as many Sustainable Development Goals (SDGs) as possible just to look good. Having weak links to the SDGs or any other ESG metrics will make you lose credibility. The ESG (Environmental, Social, Governance) should be a natural nexus within companies […]

Behind the scenes at Expo 2020 Dubai

The main reason we set up markettiers MENA almost eight years ago now was because of our excitement around the Expo bid. The collective excitement around the whole country, the buzz on the ground and the way it brought everyone together, showed us that the UAE was a country that recognised the huge opportunity that […]