Entries by prcaadmin

Exploring the evolution of PR in MENA: Highlights from Riyadh’s PRCA MENA Conference

Dubai – 15th November 2023: The Public Relations and Communications Association in the Middle East and North Africa (PRCA MENA) successfully hosted its regional Conference and Digital Awards in Riyadh, Saudi Arabia, on the 8th of November. In partnership with One Group, PRCA MENA’s strategic partner, the event brought together approximately 100 public relations industry […]

PRCA MENA Digital Awards 2023 Winners Celebrated in Riyadh

Riyadh, Saudi Arabia – 10th November 2023: The PRCA MENA Digital Awards were held on Wednesday, 8th of November 2023 at the Movenpick Hotel & Residences Riyadh, Saudi Arabia to celebrate the best in Digital PR and Communications across the Middle East and North Africa. This year’s strategic partners are One Group. Additional sponsorship includes […]

Boosting PR Campaign Performance with Artificial Intelligence

AI Applications Deliver Numerous Advantages to PR Anticipated $135 Billion AI Contribution to Saudi Economy by 2030. AI Writing Tools Complement, Not Replace, Human Writers.   Jeddah: Despite the mounting concerns surrounding the impact of Artificial Intelligence (AI) on the field of public relations, AI applications have ushered in a host of benefits for PR […]

Chestertons MENA appoints Rebecomms for PR and communications services

Dubai, UAE, 31 October 2023 … Dubai-based real estate advisory Chestertons MENA has appointed Rebecomms for regional PR and communications services.   Rebecomms will handle all Middle East media relations and corporate communications for the company, which celebrates 15 years of MENA operations this year.   Nick Witty, Chief Executive Officer at Chestertons, said: “It’s […]

PRCA appoints James Hewes as Chief Executive

The Public Relations and Communications Association (PRCA) is delighted to announce the appointment of James Hewes as its chief executive. Hewes is currently president and chief executive at FIPP, the international network for global media. He will take up his PRCA role in January 2024. Hewes has 25 years’ experience in the media industry. Before […]

PRCA MENA welcomes BPG Group as its newest member

Dubai, 25th October — The Public Relations and Communications Association in the Middle East and North Africa (PRCA MENA), has today announced BPG Group as its latest corporate member. BPG (formerly Bates PanGulf, a WPP company) has helped brands transform, succeed, and win in a changing world for over four decades. BPG’s ‘digital first, integrated […]

‘Media Navigator by Action’ Reveals Key Trends in Media Consumption and Public Perception

Nicosia, Cyprus, October 2023 – Award-winning integrated communications agency, Action Global Communications, unveiled the results of a large-scale international survey that delved into media consumption patterns and the public perception of both traditional and digital media as well as social media platforms. Among other insights, the study reveals that 77% of the respondents hold a […]