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October 2020, United Arab Emirates: To mark Mental Health Week, PRCA MENA has launched the results of its joint report with YouGov, which surveyed 1,923 PR and professionals across MENA. The survey revealed that one in twelve (8%) of MENA professionals have suffered from mental ill health. When presented with a list of symptoms associated […]
You see me laughing, smiling and being loud, But all I see is a big grey cloud. It follows me everywhere and just won’t go away, Waking up is hard, the cloud is here to stay. The excuses start to form, ‘I can’t make it today, I don’t feel well’ Suddenly this becomes the norm… […]
If you have the power to make a child’s wildest dreams become a reality, bring their imagination to life and give them a memory that will last forever, then you are in a pretty powerful and meaningful industry. Not many people can say that, right? People working in PR can proudly claim that they make […]
I was sat on the toilet cubical floor, tears were rolling down my cheek and I was struggling to breathe but trying not to make too much noise at the same time so no-one heard me. My heels were thrown off and my bangle lay next to them and I was sure I’d sat in […]
6 brands to participate in pilot for new influencer club that targets those with 500 followers to deliver authentic and effective return on investment for brands #TishTash500Club To meet the ever-changing demands of influencer marketing and global trends, boutique beauty and wellness communications agency TishTash launched their new influencer programme – The 500 Club, in […]
In July, with the benefit of insights gained at the helm of our agency after four months of the pandemic, I urged communicators to adopt a healthy paranoia. To tear up and reinvent our playbooks to take account of a series of seismic shifts. Today, as I survey the emerging landscape, I believe that our paranoia […]
The firm’s new offering delivers communications solutions including narrative workshops, investor engagement strategies and more to help start-ups realise their business ambitions Dubai, 29, September 2020: As the Middle East is transformed by the surge in innovative start-ups and countries develop hubs to house entrepreneurs and disruptive businesses, Publicis-owned global strategic communications firm Kekst CNC […]
Boutique lifestyle consultancy Catch Communications have launched its training arm, Catch Academy in the UAE. The Academy was ideated with one aim – empower business owners & Marcom professionals in the GCC, to develop and nurture a thriving ecosystem of creativity and function within the industry. The academy has launched with an interactive course namely […]
PRCA Ethics Month – Reem Al-Ajeel | Instinctif Partners MENA Misinformation is everywhere. Many of us may think we can identify ‘fake news’, however, an estimated 63 per cent of people cannot distinguish facts from fiction in the media. The rise of social media as a primary news source has further escalated the power […]
