Entries by prcaadmin

Four MENA graduate scheme for 2023

Would you like to be one of the lucky ones to join the best independent integrated communications agency around? If so then you can apply now to our hugely successful graduate recruitment scheme. This year we have graduate roles available in Abu Dhabi and Dubai. To apply for a place on our scheme, complete the […]

PRCA MENA ignites new partnership with One Group

Dubai – 20th December 2022: The Public Relations and Communications Association Middle East & North Africa (PRCA MENA) has announced One Group as a new partner. Based in the Kingdom of Saudi Arabia (KSA), One Group provides consulting solutions by conducting studies, qualitative research, and advising services in response to specific challenges, as well as […]

Metaverse – Just hype or a game changer?

The first time I heard the term “Metaverse” my reaction was, “Do I need to care?” Every second day a new buzzword that promises to disrupt the ever evolving tech industry is born leaving the common man completely flustered! Within a year this term has become the talk of the town and everyone seems to […]

From the Streets to the Boardroom: What Rap and PR Have in Common

At first glance, public relations (PR) and rap music might not have much in common. One is a high-stakes profession that requires continuous innovation and strategic thinking, while the other is an artistic outlet that often mesmerizes with its allure of thrill and adventure. But scratch below the surface, and you’ll see that these two […]

Seddiqi Holding Re-Appoints Houbara Communications

Seddiqi Holding, the holding group for the Seddiqi family that operates companies across various sectors, including Ahmed Seddiqi & Sons, Swiss Watch Services and Seddiqi & Sons Investment (Seddiqi Properties and Mizzen), has re-appointed Houbara Communications as its PR and communications partner in the UAE. Houbara Communications was first appointed as the company’s partner in […]

Phishing scams – PRCA member notice

We’ve been made aware of fraudulent organisations using the PRCA’s name as part of phishing scams. In the past few weeks members and non-members have received emails inviting them to purchase ‘PRCA Contact lists’. These emails are used as a pretext for scams. The PRCA always handles data with integrity and never sells member data […]

PRCA MENA Announces New Member Property Finder

Dubai – 12th December 2022: The Public Relations and Communications Association Middle East & North Africa (PRCA MENA) announces MENAT’S leading PropTech company Property Finder as its latest in-house member. A pioneering PropTech company in the Middle East North Africa and Turkey (MENAT) region, Property Finder is on a mission to motivate and inspire consumers […]

PR Trends All Comms Professionals Need To Keep An Eye Out For in 2023

The world today is transforming at an unimaginable pace. The ongoing shifts in consumer behavior, the persistence of remote working models, and the challenges that accompany digital transformation such as the misuse of information across social media platforms indicates that 2023 will undoubtedly be a year to remember and PR professionals, across all industries, have […]

PRCA MENA welcomes Bernays Worldwide as latest member

Dubai – 7th December 2022: The Public Relations and Communications Association Middle East & North Africa (PRCA MENA) has announced the institutional communication focused firm Bernays Worldwide, as its latest corporate member. Headquartered in the Kingdom of Bahrain, with offices in Europe and Saudi Arabia, the agency works with various media partners around the world […]