PRCA MENA Announces Regional Board

PRCA MENA today announced the composition of its inaugural Regional Board.

With senior agency and in-house leaders from across the MENA region, the Regional Board will set the strategic direction of PRCA MENA as the organisation continues its expansion plans.

The Regional Board is composed of:


Myrna Abou Mrad

The Full Circles, Lebanon


Loretta Ahmed

CEO, MEA, Grayling


Salem Al Nuiami

Head of Communication, Abu Dhabi Media (ADM)


Alexandre Beaulieu

Founder & CEO, TBWA DJAZ


Melissa Cannon

General Manager, PRCA MENA


Maria Cohn

Managing Director, Strategic Communications, FTI Consulting


Mohammed El Batta

Managing Director, Fekra Communications


Stephen Harrison MVO MBE

Senior Director, APCO Worldwide


Abdulrahman Inayat

Co-founder and Strategic Planning Director, W7Worldwide


Francis Ingham

Director General, PRCA. Chief Executive, ICCO.


Ahmad Itani

Founder & CEO, C&B


Justin Kerr-Stevens

Partner & General Manager, Portland Middle East


Howard Kosky

CEO founder, markettiers4DC


Alex Malouf

Corporate Communications Manager, Procter & Gamble


Omar Qirem

Chief Executive Officer, Edelman Middle East


Joumana Rizk-Yarak

Founder & Managing Director, MIRROS Communication & Media Services


Suzanne Talhouk

General Manager, Levant

H+K Strategies


Melissa Cannon, General Manager, PRCA MENA, said:

“We are delighted to announce such a prestigious and high-powered Board under the Chairmanship of Omar Qirem.

“Our plans for the region are ambitious but thoroughly deliverable. In just a few years, we’ve established the PRCA firmly in our region. With the strategic guidance of our new Regional Board, we will be powering ahead even more strongly in the next couple of years.”