PRCA announces expulsion of Bell Pottinger

The Public Relations and Communications Association (PRCA) announced today that it has imposed its most serious sanctions on Bell Pottinger, following the industry regulator’s investigation into Bell Pottinger’s work for Oakbay Capital…

Over-servicing – five ways to turn losses into profit

By Victoria Tomlinson Earlier this month I delivered two courses for Dubai PR agencies through PRCA Mena – the first was on over-servicing, particularly around how to turn a loss into profit (the second was on business development…

Training terms and conditions

Cancellation Terms PRCA does not offer any refunds on training courses booked, only a transfer (of the same cost value) is eligible. Should a PRCA Member book and pay Non Member rate, a credit note for the cost difference will be issued.…

PRCA MENA launches Matchmaker Service to help match clients with agencies

PRCA MENA launches Matchmaker Service to help match clients with agencies PRCA MENA is launching a service to help clients find PR and communications support across the region, and to guide them through the pitch process. The Matchmaker…

PRCA MENA Launches Digital PR and Communications Report 2017

The Public Relations and Communications Association in the Middle East and North Africa (PRCA MENA) has revealed the findings of its first Digital PR and Communications Report, with insights across the following key areas: In-house budgeting…

PRCA MENA launches face-to-face training in Dubai

PRCA MENA has partnered with the Media Network, the news, networking and data centre for the Middle East media community, to provide half day face-to-face training courses in Dubai. The face-to-face training is in addition to over 40 online…
PRCA MENA is pleased to announce that it is partnering with Action UAE for the launch of its own training academy. The CPD-accredited programme includes both face-to-face training in the region as well as online training webinars and will…

Social Media Photography – Shooting for Brands

Shooting photography for social media can seem a little daunting because your posts are basically going up against those of influencers – who have tens of thousands of followers – and seem to get an unachievable amount of likes on each post.…

Weber Shandwick team win MENA Young Lions PR Competition

PRCA MENA is pleased to announce that the Weber Shandwick team of Angelina Hedra and Viviana Villasmil have won the MENA Young Lions PR Competition, and will go on to represent the region at the Cannes Lions International Festival of Creativity,…

PRCA MENA announces shortlist for Young PR Lions MENA competition

PRCA MENA has announced the shortlist for the Young PR Lions MENA competition to find the best young PR professionals in the country. Six teams have been shortlisted to win the accolade this year and one of them will be heading to the Cannes…