The PRCA MENA Awards 2025 Crown the Region’s Finest in PR and Communication
Dubai, UAE, 12 November 2025: The region’s most anticipated night in public relations and communications returned in full force last night as the PRCA MENA Awards 2025 honoured outstanding talent, creativity, and impact across the Middle East and North Africa.
Held at Mare by Bussola, The Westin Dubai Mina Seyahi on 11 November, the sold-out exclusive gala welcomed over 350 industry leaders and professionals for an evening celebrating excellence across agencies, brands and individuals redefining communications in the region.
This year’s awards saw 67 winners across a diverse range of categories, alongside 46 Highly Commended recognitions—reflecting the scale and calibre of work being produced across the industry. From groundbreaking digital campaigns to bold sustainability storytelling, the evening celebrated the innovation and strategic thinking driving regional communications forward.
Conrad Egbert, Head of PRCA MENA, commented:
“What we saw last night is the clearest sign yet of how far the regional PR and communication industry has evolved. The work being recognised this year is sharper, more insightful and more globally competitive than ever before. The energy and camaraderie of agencies, in-house teams, and independent professionals, all coming together as one to celebrate each other was a sight to behold. This was a record-breaking year in every sense, and the creativity on display deserves to be celebrated on a world stage.”
The Awards brought together senior leaders from top agencies, in-house teams, and independent practitioners, reaffirming PRCA MENA’s role as the leading professional body for communications across the region.
Judged by an independent panel of senior industry figures, the PRCA MENA Awards continue to serve as the definitive benchmark for excellence—recognising best practice, creativity, and measurable impact in PR and communications.
As the curtain closed on another landmark year, the event not only highlighted exceptional achievements but also reflected the growing sophistication and influence of the communications industry in the Middle East.
To view the full list of winners, please visit: https://prca-international-awards.org/mena-awards-2025/#winners
