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Date/Time
Date(s) - 03/03/2021
12:00 am


The fourth Middle East Summit will take place virtually on 3 March 2021, ahead of the PRCA MENA Awards on the same evening. As with our previous events, the PRovokeMENA Summit will again seek to generate inspiring discussions on the future of marketing and communications, featuring next-level speakers from the corporate and agency worlds.

PRovoke’s Regional Summit Series is a global network of events that explore the innovation and disruption that continue to redefine influence and engagement. Launched in 2014 as the IN2 Innovation Summit, our PRovoke Regional Series now features events across North America, Europe, the Middle East, Asia, Africa, and Latin America.

Register here for the free half-day conference

Since launching in San Francisco, the series has encompassed major conferences in London,

Beijing, Shanghai, Hong Kong, Berlin, Johannesburg, Chicago, New York, Mexico City,

Singapore and Sao Paolo. Speakers have included some of the sharpest minds from the media and marketing worlds, including Levi’s Kelly McGinnis, YouTube star Jamal Edwards, Unilever’s Sue Garrard, Lenovo CMO Arthur Wei, Microsoft’s Andrew Pickup, Facebook’s Michelle Klein, Emirates Group’s Valerie Tan and senior journalists from Re/Code, The Guardian and the New York Times.

Our fourth PRovokeMENA Summit will build on the remarkable success of the first three Middle East events by charting the future of the region’s communications world, focusing in particular on how tomorrow’s brands, talent, technology, and campaigns are reshaping the public relations landscape before our eyes.

The event will take place virtually and focuses on the theme of Reset, reflecting the

profound changes that are gripping the sector following 2020’s dramatic upheavals. PRovoke’s virtual events are widely considered to be best-in-class, combining our signature flair for insight with a digital platform that encourages interaction from across the region and beyond.

A hand-picked roster of senior in-house speakers will lead discussions, along with some of the brightest minds from the agency world, the latter drawn from our sponsor partners. The half-day conference will be led by PRovoke founder/chair Paul Holmes and CEO/editor-in-chief Arun Sudhaman.