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Date/Time
Date(s) - 07/12/2023
1:00 pm - 8:00 pm
Details
Summary:
This course will enable you, or the spokespeople you support, to become powerful advocates for your organisation when carrying out any type of media interview. It’s a highly practical course, giving delegates the chance not just to learn all the key lessons of media training, but to practice those techniques through a range of simulated interviews.
It is the perfect way to ready yourself and your spokespeople for media interviews, whether print or broadcast.
Event Type: Classroom
Address: Virtual Classroom, Virtual Classroom
Trainer: Robert Taylor MPRCA
Event Overview
Delegates will learn about the following;
- How to prepare perfectly for any type of media interview – promotional, “issues” or crisis
- How to prepare for print and broadcast interviews
- How to prepare and support other spokespeople before and during media interviews, give feedback and de-brief
- How to communicate with impact and authority, look and sound your best and overcome nerves
Bullet points of what the benefits of these skills will be:
- An understanding of how to satisfy the journalist’s requirements for news while achieving your business objective
- An ability to handle contentious, sensitive issues
- An understanding of how to handle the most awkward questions under pressure
- The chance to do at least two live interviews on camera, in the ideal environment to learn and practice the key lessons of media training
Bookings
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