Bahaa Hamadi

Baha Hamadi, Head of Communications, Crescent Enterprises adopts a thinker-doer approach to communications, utilising over 15 years of practice in integrated marketing, strategic planning and counseling, bi-lingual writing (English and Arabic), digital marketing and crisis communications. With a wealth of on-ground experience in MEA, USA, India and the Philippines, advocacy of corporate citizenship and cause marketing has always been a cross-cutting theme in his career. As an ardent believer in divergent thinking and identifying opportunities based on insight, Hamadi’s communications skills have consistently carved out a greater share of voice for leading regional and global corporates as well as non-profit organisations.