Malouf Alex

Alex Malouf is a marketing communications executive who has spent the last 20 years in the Middle East. Alex has lived across the region, in Saudi Arabia, Bahrain, Lebanon, Jordan, Syria and the United Arab Emirates. His positions have included overseeing communications across the Middle East and Africa at Schneider Electric, managing Procter & Gamble’s reputation across the same region, and overseeing ABB’s external and internal communications throughout the Arabian Peninsula. Today, Alex is executive director, corporate communications and public relations for the region’s first electric vehicle brand, Ceer.

A journalist by training and with a cultural mix that is both European and Arabic, Alex’s expertise spans communications and media, public relations and marketing for both multinationals in the energy, technology and FMCG space as well as several Gulf-based government institutions.