Events and Training

Details Summary: For too long, journalists and bloggers have complained of untargeted approaches and spammed press releases, but by applying some best practice you can stand out in their inbox as a reliable consultant who they will listen to. Understand how journalists, bloggers and vloggers work, how to evaluate genuine influence,...

Details Summary: In developing the training, Amanda will seek to bridge from boardroom to the frontline which would mirror the experience she's had in running in-house teams for more than 20 years. This means looking at the operation of the individual at a strategic level but more importantly how it...

Details Summary: Issues management in an international context has never been easy: what engages or excites in one part of the world can offend somewhere else; how do you maintain a single, clear voice across time zones and dispersed geographies? But in the last few years it’s like the world...

Details Summary: This course looks at how to structure a strategic PR campaign, how to plan a news narrative that can make the dull interesting, and how to better manage budgets and timings. An important element of the course is understanding how to turn theory into practice which we do by using...

Details Summary: Optimise the effectiveness of your social media activity with proven tips for creating compelling content. This comprehensive workshop looks at the importance of providing engaging content to your fans and followers, to increase the virality of your messages and content, and energise your campaign across the social media...

Details Summary: You have probably spent a lot of time writing campaign plans and communication strategies for specific projects and initiatives but do you know how to start to prepare a communication strategy for the business as a whole? Would you know where to start, what to include and how...

Details Summary: Been there, done that, got the t-shirt! You know all the theory of managing people, but it still feels like walking a tightrope every day – getting the balance right between motivating your team to get on with their jobs unaided, without then having to step in to...

Details Summary: Our media training course enables you, or the spokespeople you support, to become powerful spokespeople for your organisation when speaking to the media. It helps build delegates' skills and confidence talking to radio, television and print journalists and helps them deliver engaging, memorable and persuasive interviews. The course...