About Ahmad Itani

As the Founder and CEO of Cicero & Bernay Communication Consultancy (C&B), an award-winning public relations consultancy headquartered in Dubai, Ahmad has been a firm believer in ‘letting the facts do the talking,’ pushing the boundaries of brand communication to new heights and keeping abreast of the rapid evolution of the communication.

He is recognised by his industry peers in PR News’ global ranking of the ‘Top 50 Game Changers of PR’ and is on the list of top ‘100 Arab Achievers,’ consolidating his proactive role in accelerating the expansion and growth of brand communication across the region and the world.

Ahmad motivates his team to combine a mastery of traditional PR skills with a command of social media, visual storytelling, content marketing, SEO, and data and analytics. By achieving solid, measurable outcomes, Ahmad not only drives ROI for his clients but also demonstrates the lasting power and relevance of the communication discipline in today’s competitive business environment.

While setting new benchmarks for PR in the UAE, Ahmad’s impact is felt across the wider communication industry via C&B’s extensive network of affiliates, which stretches across the MENA region and beyond to 19 markets, including the Indian subcontinent. His success in giving the agency unrivalled international scope reflects both his in-depth regional expertise and his ambitious global vision.