Date/Time
Date(s) - 10/02/2020
9:00 am - 1:00 pm
As a PR person in today’s world, if you are not using social media, your days are numbered, but with so many channels to keep track of in this increasingly interconnected age, both personally and professionally, how do you manage your time effectively to stay ahead? This half-day PRCA session will equip you with the tools and tips to develop and source content, and manage your social media efficiently.
Attendees will:
- Create accounts with social media management tools and set up dashboards to facilitate future social media management
- Use tools to able to monitor, measure and evaluate the strategy
Who should attend
This intermediate course is aimed at PR practitioners (PR Managers, Account Managers, Account Executives, PR Executives) who are already familiar with social media channels and who would like to develop strategies and utilise tools to manage multiple accounts successfully.
What attendees will learn
- How to plan and manage social media content/channels
- How to monitor the web and identify influencers
- The short cuts to creating and collating content, and managing engagement
Materials
Attendees will receive the comprehensive course presentation.
Trainer: Samantha Dancy
Prices:
Member: AED 749
Non-member: AED 1,295
