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Date/Time
Date(s) - 01/12/2022
1:30 pm - 3:00 pm


Details

Summary:

Optimise the effectiveness of your social media activity with proven tips for creating compelling content. This comprehensive workshop looks at the importance of providing engaging content to your fans and followers, to increase the virality of your messages and content, and energise your campaign across the social media universe.

Event Type: Webinar

Address: Webinar, Webinar

Places available: 50

Places remaining: 33

Trainer: Katie King

Event Overview

The workshop will provide proven best practice guidance for content creation on the core social media platforms; Twitter, Facebook, LinkedIn, Google+, Pinterest, and blogging. All theory will be supported by up to date case studies, enabling you to get the best from your social media activity.

Course overview

The workshop covers:
An overview of the core social media platforms and tools
How to increase engagement for your social media pages
Building a strategy for creating compelling content
Understanding the interests of your target audience
Monitoring and exploiting trends
The 4 Cs of content creation
Identifying your key audiences online, and how to reach them
Measuring the ROI of social media activity
Who should attend?

PR Account Managers and Account Directors
In-house PR professionals

Bookings

This event is fully booked.