Building an Internal Communications Campaign that Works

Event Overview

What attendees will learn:

The webinar will overview the key components required to design a campaign, focusing on insight, setting SMART objectives, audience segmentation and evaluation.

To bring this to life, the webinar will overview a campaign planning template and refer to a range of recent award-winning campaigns to discover what works well and why.

Following the webinar, you will be sent:

• Webinar slides
• Templates
• Copies of case studies
• Relevant reports and guidance
• Have opportunity for follow up conversations with trainer about specific campaign challenges

Summary:

How attendees will benefit

This webinar is designed for beginner-to-intermediate communicators. It will give you the knowledge and confidence to develop a low-cost, effective internal communications and engagement campaign