Date/Time Training Webinar
2:30 pm - 4:00 pm Abu Dhabi, Muscat (UTC +4:00)
Getting Maximum Impact from a Disappearing PR Budget
A key phrase for public sector and not for profit communicators is to get ‘more for less’. Budgets are continuing to shrink and there appears to be no let up for the next four years. We all have to find ways of cutting budgets but having a bigger impact. But to achieve this where do you start? How do you develop no or low cost public relations that will get you noticed?
2:30 pm - 4:00 pm Abu Dhabi, Muscat (UTC +4:00)
How Does SEO Work? A Guide for PR Practitioners
SEO has become one of the most widely discussed topics in PR circles. However, many PR professionals remain unaware of exactly how search works - or how SEO techniques might be realistically incorporated into a PR programme.
2:30 pm - 4:00 pm Abu Dhabi, Muscat (UTC +4:00)
Digital Landscape for PR
The landscape against which Public Relations operates is in a constant state of flux due to the continuing revolution of the digital world. From the changing face of the media and how it uses the digital platforms to communicate through to the advent of social media platforms such as Twitter, Pinterest, LinkedIn and Facebook – there is a new backdrop to the practice of PR. This webinar examines the landscape against which the PR profession must now operate.
1:30 pm - 3:00 pm Abu Dhabi, Muscat (UTC +4:00)
Introduction to Writing for Public Relations
Writing well is at the heart of effective communications. It is an essential part of a PR professional's role, applied across the job specification to include news releases, features, proposals, reports and writing for the web. Good writing means finding the balance between form and content, structure and style. It means understanding your audience and tailoring written content to suit them.
1:30 pm - 3:00 pm Abu Dhabi, Muscat (UTC +4:00)
Facebook for PR and Communications
Facebook is the biggest social media network in the world, with 1.7 billion active users – and counting. But how can you harness the power of the platform? Discover how to create engaging content, grow your audience and make the most of Facebook’s incredible analytics.